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New Application Scenes Are Constantly Emerging! How Does The LED Display Look For Business Opportunities In Hundreds Of Millions Of Markets

- Mar 13, 2018 -

New application scenes are constantly emerging! How does the LED display look for business opportunities in hundreds of millions of markets



In the past Spring Festival, the cinema has undoubtedly become the biggest winner. According to the latest news statistics, in 2018 during the Spring Festival holiday, new year's Eve to the beginning of the six month, the total box office reached 5 billion 720 million yuan, representing an increase of 66.9% over the same period last year, the national film box office hit a record high over the same period, audiences nationwide is up to 144 million people, this achievement is the single week record for any market. The box office is growing rapidly, bring the film market continues to expand, whether it is the cinema or television investment party to earn a bowl full, let LED display manufacturers have been planning into the cinema market have seen unlimited business opportunities. In February of this year, Shanghai Wujiaochang Wanda cinema started the first LED movie screen in China, which not only became the beginning of the shadow revolution, but also opened the way for China's LED display to enter the theater market.


The market of the courtyard line is flourishing and the number of the screen is the first in the world


According to the survey data of relevant agencies, the Chinese movie audience satisfaction score is 83.4 points. The audience's viewing choice is increasingly rational, and the quality of the movie and the rich movie types can bring good shadow experience to the audience and further improve the satisfaction of the viewers to the domestic movie. At the same time, the film box office and the reputation of the double high, positive to promote the continuous expansion of the film market.  Related data show that in 2016, China added 9552 big screens and increased by more than 30%. In 2017, the number of new screens in the national digital cinema was 9597, and the total number of screens has reached 50776, ranking the first in the number of world movie screens. The total is more than the United States and has become the world's largest film screen. The cinema market, let LED display industry see a new LED display application scenarios, how to make the traditional cinema projection equipment to get rid of the traditional shackles, the LED display has been widely used, become a leader in the development of new, LED display industry is trying to target.


Technology, price into two major "stumbling block"


At the present stage, projection equipment is still the main force of the movie in the movie theater. With the demand of the viewer for the quality of the viewing experience, the defects of the traditional projection device have also attracted much attention. Traditional projection equipment is very high to the viewing environment, due to the brightness projection is limited, whether it is the theater or at home, must ensure that the ambient light is dim enough, in order to get the full movie show, in addition, the projection screen resolution is low, especially when viewing a large science and technology, not up to the expected values the shadow effect to the viewer to call down.


One


The shortage of traditional projection equipment makes LED display manufacturers see business opportunities to step into the film market. High brightness is one of the most important features of LED display. The use of all black screen background makes the image contrast performance well, completely without environmental constraints. In addition, the advantages of LED display screen such as high resolution and long service life are widely recognized by the market. The display effect of LED display has a significant advantage over projection, but there are still a lot of problems if they want to be widely used in the courtyard market. LED display technology, the reliability should be improved, prone to death and decay rate of LED lamp, LED lamp brightness of each big screen, this will cause the LED large screen color display is not the same, there Huaping phenomenon in the late maintenance, often a large area of lamp replacement, not only the complex program. And the high cost; in addition, compared with the traditional LED display screen from materials and technology more advanced products, resulting in higher costs; theaters in order to higher profit margins, have chosen to use the projection equipment low price, this is the direct reason for hindering LED display into the film market pace.


Technology brings new opportunities to move into the cinema


From the above, want to occupy a space for one person in the movie LED display market has greater resistance, the LED display manufacturers are not only slide? The emergence of 3D technology brings new viewing experience for the film market. With the high pursuit of visual effects, the market demand for 3D films is rising. The traditional 3D theater must wear 3D glasses during the viewing process, not only the brightness of the screen is reduced by 1/3, but also the resolution is half lost. For a long time, the viewer will experience symptoms such as vertigo and vomiting. The experience brought to the audience is greatly reduced. The LED movie screen to break the restrictions of 3D films to watch, with 4K (4096 x 2160) ultra clear picture quality, high dynamic range resolution (HDR) of the deep picture, full brightness and quality advantages under the dual implantation of 3D technology, to create a three-dimensional viewing enjoyment of high level.


In addition, VR, 4D, emerge in an endless stream of new technologies such as 5D, to show the form of the impact of the film is a subtle, dissemination of information as the carrier of the traditional projector, has been unable to meet the demand of current technology, the audience and the theater both born are looking forward to new products, bring a new round of reform of the cinema market.


In the rapid development of the global economy in the background, LED display enterprises should seize the opportunity, through technical innovation, gradually overcome technical barriers to LED display to enter the cinema, constantly optimize the product technology and cost at the same time, developed to the viewer a better viewing experience of the product, then the LED display to enter the film market just point the day and await for it

opportunities in hundreds of millions of markets

Http://www.ledp.hc360.com2018, http://www.ledp.hc360.com2018, 12, at 19:06 on 12 days: Huicong LED screen network T|T

HC LED screen Report


In the past Spring Festival, the cinema has undoubtedly become the biggest winner. According to the latest news statistics, in 2018 during the Spring Festival holiday, new year's Eve to the beginning of the six month, the total box office reached 5 billion 720 million yuan, representing an increase of 66.9% over the same period last year, the national film box office hit a record high over the same period, audiences nationwide is up to 144 million people, this achievement is the single week record for any market. The box office is growing rapidly, bring the film market continues to expand, whether it is the cinema or television investment party to earn a bowl full, let LED display manufacturers have been planning into the cinema market have seen unlimited business opportunities. In February of this year, Shanghai Wujiaochang Wanda cinema started the first LED movie screen in China, which not only became the beginning of the shadow revolution, but also opened the way for China's LED display to enter the theater market.


The market of the courtyard line is flourishing and the number of the screen is the first in the world


According to the survey data of relevant agencies, the Chinese movie audience satisfaction score is 83.4 points. The audience's viewing choice is increasingly rational, and the quality of the movie and the rich movie types can bring good shadow experience to the audience and further improve the satisfaction of the viewers to the domestic movie. At the same time, the film box office and the reputation of the double high, positive to promote the continuous expansion of the film market.  Related data show that in 2016, China added 9552 big screens and increased by more than 30%. In 2017, the number of new screens in the national digital cinema was 9597, and the total number of screens has reached 50776, ranking the first in the number of world movie screens. The total is more than the United States and has become the world's largest film screen. The cinema market, let LED display industry see a new LED display application scenarios, how to make the traditional cinema projection equipment to get rid of the traditional shackles, the LED display has been widely used, become a leader in the development of new, LED display industry is trying to target.


Technology, price into two major "stumbling block"


At the present stage, projection equipment is still the main force of the movie in the movie theater. With the demand of the viewer for the quality of the viewing experience, the defects of the traditional projection device have also attracted much attention. Traditional projection equipment is very high to the viewing environment, due to the brightness projection is limited, whether it is the theater or at home, must ensure that the ambient light is dim enough, in order to get the full movie show, in addition, the projection screen resolution is low, especially when viewing a large science and technology, not up to the expected values the shadow effect to the viewer to call down.


The shortage of traditional projection equipment makes LED display manufacturers see business opportunities to step into the film market. High brightness is one of the most important features of LED display. The use of all black screen background makes the image contrast performance well, completely without environmental constraints. In addition, the advantages of LED display screen such as high resolution and long service life are widely recognized by the market. The display effect of LED display has a significant advantage over projection, but there are still a lot of problems if they want to be widely used in the courtyard market. LED display technology, the reliability should be improved, prone to death and decay rate of LED lamp, LED lamp brightness of each big screen, this will cause the LED large screen color display is not the same, there Huaping phenomenon in the late maintenance, often a large area of lamp replacement, not only the complex program. And the high cost; in addition, compared with the traditional LED display screen from materials and technology more advanced products, resulting in higher costs; theaters in order to higher profit margins, have chosen to use the projection equipment low price, this is the direct reason for hindering LED display into the film market pace.


Technology brings new opportunities to move into the cinema


From the above, want to occupy a space for one person in the movie LED display market has greater resistance, the LED display manufacturers are not only slide? The emergence of 3D technology brings new viewing experience for the film market. With the high pursuit of visual effects, the market demand for 3D films is rising. The traditional 3D theater must wear 3D glasses during the viewing process, not only the brightness of the screen is reduced by 1/3, but also the resolution is half lost. For a long time, the viewer will experience symptoms such as vertigo and vomiting. The experience brought to the audience is greatly reduced. The LED movie screen to break the restrictions of 3D films to watch, with 4K (4096 x 2160) ultra clear picture quality, high dynamic range resolution (HDR) of the deep picture, full brightness and quality advantages under the dual implantation of 3D technology, to create a three-dimensional viewing enjoyment of high level.


In addition, VR, 4D, emerge in an endless stream of new technologies such as 5D, to show the form of the impact of the film is a subtle, dissemination of information as the carrier of the traditional projector, has been unable to meet the demand of current technology, the audience and the theater both born are looking forward to new products, bring a new round of reform of the cinema market.


In the rapid development of the global economy in the background, LED display enterprises should seize the opportunity, through technical innovation, gradually overcome technical barriers to LED display to enter the cinema, constantly optimize the product technology and cost at the same time, developed to the viewer a better viewing experience of the product, then the LED display to enter the film market just point the day and await for it